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Maximizing eCommerce Sales: Driving Traffic and Sales Through Search Engine Optimization (SBDC CoE)

Date: 8/5/21
Time: 11:00 AM - 12:00 PM (EDT)
Registration Deadline: 8/4/21 5:00 PM (EDT)
Fee: No Fee
Point of Contact: Mary Kelly Cohick (610) 758-3980
Program Format: Online Meeting (Live)
Training Topics: eCommerce, Internet/Web Training, Marketing/Sales, Technology
Description: For many small businesses, their online presence is the #1 way consumers learn what they offer, where they can be found, and how to buy.  Having a website and social media are important for businesses, but having these digital assets is not enough.  It is a top priority to make sure they work optimally. 

Attend this webinar to learn proven strategies to drive eCommerce traffic, recruit new clients, and maximize eCommerce sales.  Representatives from the PASBDC's Digital Services Center of Excellence/Pitt SBDC will help attendees analyze how their small business's digital properties are performing versus their competition and what improvements can be made for peak online performance.

Following the webinar, attendees will have the opportunity to request an SEO/Website analysis of their business's website from the Digital Services Center of Excellence staff.  The analysis will review the business's website:

  • Design

  • Branding Assets

  • Accessibility

  • Browser Compatibility

  • Search Engine Optimization

  • Social Media Optimization

  • Site Speed and Security

Sign up in advance to receive the webinar link.

Instructions: Upon registering for this event you will receive a Zoom link a day prior to the event.